China prepares to digitally profile and rate its citizens
Tony Gosling
tony at cultureshop.org.uk
Thu Jun 14 00:14:51 BST 2018
Big data meets Big Brother as China moves to rate its citizens
http://www.wired.co.uk/article/chinese-government-social-credit-score-privacy-invasion
The Chinese government plans to launch its Social
Credit System in 2020. The aim? To judge the
trustworthiness or otherwise of its 1.3 billion residents
By
<http://www.wired.co.uk/article/http://www.wired.co.uk/profile/rachel-botsman>RACHEL
BOTSMAN http://www.911forum.org.uk/board/viewtopic.php?p=177561#177561
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Saturday 21 October 2017
On June 14, 2014, the State Council of China
published an ominous-sounding document called
"Planning Outline for the Construction of a
Social Credit System". In the way of Chinese
policy documents, it was a lengthy and rather dry
affair, but it contained a radical idea. What if
there was a national trust score that rated the kind of citizen you were?
Imagine a world where many of your daily
activities were constantly monitored and
evaluated: what you buy at the shops and online;
where you are at any given time; who your friends
are and how you interact with them; how many
hours you spend watching content or playing video
games; and what bills and taxes you pay (or not).
It's not hard to picture, because most of that
already happens, thanks to all those
data-collecting behemoths like Google, Facebook
and Instagram or health-tracking apps such as
Fitbit. But now imagine a system where all these
behaviours are rated as either positive or
negative and distilled into a single number,
according to rules set by the government. That
would create your Citizen Score and it would tell
everyone whether or not you were trustworthy.
Plus, your rating would be publicly ranked
against that of the entire population and used to
determine your eligibility for a mortgage or a
job, where your children can go to school - or
even just your chances of getting a date.
Emacs!
A futuristic vision of Big Brother out of
control? No, it's already getting underway in
China, where the government is developing the
Social Credit System (SCS) to rate the
trustworthiness of its 1.3 billion citizens. The
Chinese government is pitching the system as a
desirable way to measure and enhance "trust"
nationwide and to build a culture of "sincerity".
As the policy states, "It will forge a public
opinion environment where keeping trust is
glorious. It will strengthen sincerity in
government affairs, commercial sincerity, social
sincerity and the construction of judicial credibility."
Propaganda
Others are less sanguine about its wider purpose.
"It is very ambitious in both depth and scope,
including scrutinising individual behaviour and
what books people are reading. It's Amazon's
consumer tracking with an Orwellian political
twist," is how Johan Lagerkvist, a Chinese
internet specialist at the Swedish Institute of
International Affairs, described the social
credit system. Rogier Creemers, a post-doctoral
scholar specialising in Chinese law and
governance at the Van Vollenhoven Institute at
Leiden University, who published a comprehensive
translation of the plan, compared it to "Yelp
reviews with the nanny state watching over your shoulder".
For now, technically, participating in China's
Citizen Scores is voluntary. But by 2020 it will
be mandatory. The behaviour of every single
citizen and legal person (which includes every
company or other entity)in China will be rated
and ranked, whether they like it or not.
Kevin Hong
Prior to its national roll-out in 2020, the
Chinese government is taking a watch-and-learn
approach. In this marriage between communist
oversight and capitalist can-do, the government
has given a licence to eight private companies to
come up with systems and algorithms for social
credit scores. Predictably, data giants currently
run two of the best-known projects.
The first is with China Rapid Finance, a partner
of the social-network behemoth Tencent and
developer of the messaging app WeChat with more
than 850 million active users. The other, Sesame
Credit, is run by the Ant Financial Services
Group (AFSG), an affiliate company of Alibaba.
Ant Financial sells insurance products and
provides loans to small- to medium-sized
businesses. However, the real star of Ant is
AliPay, its payments arm that people use not only
to buy things online, but also for restaurants,
taxis, school fees, cinema tickets and even to transfer money to each other.
Sesame Credit has also teamed up with other
data-generating platforms, such as Didi Chuxing,
the ride-hailing company that was Uber's main
competitor in China before it acquired the
American company's Chinese operations in 2016,
and Baihe, the country's largest online
matchmaking service. It's not hard to see how
that all adds up to gargantuan amounts of big
data that Sesame Credit can tap into to assess
how people behave and rate them accordingly.
So just how are people rated? Individuals on
Sesame Credit are measured by a score ranging
between 350 and 950 points. Alibaba does not
divulge the "complex algorithm" it uses to
calculate the number but they do reveal the five
factors taken into account. The first is credit
history. For example, does the citizen pay their
electricity or phone bill on time? Next is
fulfilment capacity, which it defines in its
guidelines as "a user's ability to fulfil his/her
contract obligations". The third factor is
personal characteristics, verifying personal
information such as someone's mobile phone number
and address. But the fourth category, behaviour
and preference, is where it gets interesting.
Under this system, something as innocuous as a
person's shopping habits become a measure of
character. Alibaba admits it judges people by the
types of products they buy. "Someone who plays
video games for ten hours a day, for example,
would be considered an idle person," says Li
Yingyun, Sesame's Technology Director. "Someone
who frequently buys diapers would be considered
as probably a parent, who on balance is more
likely to have a sense of responsibility." So the
system not only investigates behaviour - it
shapes it. It "nudges" citizens away from
purchases and behaviours the government does not like.
Friends matter, too. The fifth category is
interpersonal relationships. What does their
choice of online friends and their interactions
say about the person being assessed? Sharing what
Sesame Credit refers to as "positive energy"
online, nice messages about the government or how
well the country's economy is doing, will make your score go up.
Alibaba is adamant that, currently, anything
negative posted on social media does not affect
scores (we don't know if this is true or not
because the algorithm is secret). But you can see
how this might play out when the government's own
citizen score system officially launches in 2020.
Even though there is no suggestion yet that any
of the eight private companies involved in the
ongoing pilot scheme will be ultimately
responsible for running the government's own
system, it's hard to believe that the government
will not want to extract the maximum amount of
data for its SCS, from the pilots. If that
happens, and continues as the new normal under
the government's own SCS it will result in
private platforms acting essentially as spy
agencies for the government. They may have no choice.
Posting dissenting political opinions or links
mentioning Tiananmen Square has never been wise
in China, but now it could directly hurt a
citizen's rating. But here's the real kicker: a
person's own score will also be affected by what
their online friends say and do, beyond their own
contact with them. If someone they are connected
to online posts a negative comment, their own score will also be dragged down.
So why have millions of people already signed up
to what amounts to a trial run for a publicly
endorsed government surveillance system? There
may be darker, unstated reasons - fear of
reprisals, for instance, for those who don't put
their hand up - but there is also a lure, in the
form of rewards and "special privileges" for
those citizens who prove themselves to be "trustworthy" on Sesame Credit.
If their score reaches 600, they can take out a
Just Spend loan of up to 5,000 yuan (around £565)
to use to shop online, as long as it's on an
Alibaba site. Reach 650 points, they may rent a
car without leaving a deposit. They are also
entitled to faster check-in at hotels and use of
the VIP check-in at Beijing Capital International
Airport. Those with more than 666 points can get
a cash loan of up to 50,000 yuan (£5,700),
obviously from Ant Financial Services. Get above
700 and they can apply for Singapore travel
without supporting documents such as an employee
letter. And at 750, they get fast-tracked
application to a coveted pan-European Schengen
visa. "I think the best way to understand the
system is as a sort of bastard love child of a loyalty scheme," says Creemers.
Higher scores have already become a status
symbol, with almost 100,000 people bragging about
their scores on Weibo (the Chinese equivalent of
Twitter) within months of launch. A citizen's
score can even affect their odds of getting a
date, or a marriage partner, because the higher
their Sesame rating, the more prominent their dating profile is on Baihe.
Sesame Credit already offers tips to help
individuals improve their ranking, including
warning about the downsides of friending someone
who has a low score. This might lead to the rise
of score advisers, who will share tips on how to
gain points, or reputation consultants willing to
offer expert advice on how to strategically
improve a ranking or get off the trust-breaking blacklist.
Indeed, the government's Social Credit System is
basically a big data gamified version of the
Communist Party's surveillance methods; the
disquieting dang'an. The regime kept a dossier on
every individual that tracked political and
personal transgressions. A citizen's dang'an
followed them for life, from schools to jobs.
People started reporting on friends and even
family members, raising suspicion and lowering
social trust in China. The same thing will happen
with digital dossiers. People will have an
incentive to say to their friends and family,
"Don't post that. I don't want you to hurt your
score but I also don't want you to hurt mine."
We're also bound to see the birth of reputation
black markets selling under-the-counter ways to
boost trustworthiness. In the same way that
Facebook Likes and Twitter followers can be
bought, individuals will pay to manipulate their
score. What about keeping the system secure?
Hackers (some even state-backed) could change or
steal the digitally stored information.
"People with low ratings will have slower
internet speeds; restricted access to restaurants
and the removal of the right to travel"
----------
Rachel Botsman, author of Who Can You Trust?
The new system reflects a cunning paradigm shift.
As we've noted, instead of trying to enforce
stability or conformity with a big stick and a
good dose of top-down fear, the government is
attempting to make obedience feel like gaming. It
is a method of social control dressed up in some
points-reward system. It's gamified obedience.
In a trendy neighbourhood in downtown Beijing,
the BBC news services hit the streets in October
2015 to ask people about their Sesame Credit
ratings. Most spoke about the upsides. But then,
who would publicly criticise the system? Ding,
your score might go down. Alarmingly, few people
understood that a bad score could hurt them in
the future. Even more concerning was how many
people had no idea that they were being rated.
Currently, Sesame Credit does not directly
penalise people for being "untrustworthy" - it's
more effective to lock people in with treats for
good behaviour. But Hu Tao, Sesame Credit's chief
manager, warns people that the system is designed
so that "untrustworthy people can't rent a car,
can't borrow money or even can't find a job". She
has even disclosed that Sesame Credit has
approached China's Education Bureau about sharing
a list of its students who cheated on national
examinations, in order to make them pay into the future for their dishonesty.
Penalties are set to change dramatically when the
government system becomes mandatory in 2020.
Indeed, on September 25, 2016, the State Council
General Office updated its policy entitled
"Warning and Punishment Mechanisms for Persons
Subject to Enforcement for Trust-Breaking". The
overriding principle is simple: "If trust is
broken in one place, restrictions are imposed
everywhere," the policy document states.
For instance, people with low ratings will have
slower internet speeds; restricted access to
restaurants, nightclubs or golf courses; and the
removal of the right to travel freely abroad
with, I quote, "restrictive control on
consumption within holiday areas or travel
businesses". Scores will influence a person's
rental applications, their ability to get
insurance or a loan and even social-security
benefits. Citizens with low scores will not be
hired by certain employers and will be forbidden
from obtaining some jobs, including in the civil
service, journalism and legal fields, where of
course you must be deemed trustworthy. Low-rating
citizens will also be restricted when it comes to
enrolling themselves or their children in
high-paying private schools. I am not fabricating
this list of punishments. It's the reality
Chinese citizens will face. As the government
document states, the social credit system will
"allow the trustworthy to roam everywhere under
heaven while making it hard for the discredited to take a single step".
According to Luciano Floridi, a professor of
philosophy and ethics of information at the
University of Oxford and the director of research
at the Oxford Internet Institute, there have been
three critical "de-centering shifts" that have
altered our view in self-understanding:
Copernicus's model of the Earth orbiting the Sun;
Darwin's theory of natural selection; and Freud's
claim that our daily actions are controlled by the unconscious mind.
Floridi believes we are now entering the fourth
shift, as what we do online and offline merge
into an onlife. He asserts that, as our society
increasingly becomes an infosphere, a mixture of
physical and virtual experiences, we are
acquiring an onlife personality - different from
who we innately are in the "real world" alone. We
see this writ large on Facebook, where people
present an edited or idealised portrait of their
lives. Think about your Uber experiences. Are you
just a little bit nicer to the driver because you
know you will be rated? But Uber ratings are
nothing compared to Peeple, an app launched in
March 2016, which is like a Yelp for humans. It
allows you to assign ratings and reviews to
everyone you know - your spouse, neighbour, boss
and even your ex. A profile displays a "Peeple
Number", a score based on all the feedback and
recommendations you receive. Worryingly, once
your name is in the Peeple system, it's there for good. You can't opt out.
Peeple has forbidden certain bad behaviours
including mentioning private health conditions,
making profanities or being sexist (however you
objectively assess that). But there are few rules
on how people are graded or standards about transparency.
China's trust system might be voluntary as yet,
but it's already having consequences. In February
2017, the country's Supreme People's Court
announced that 6.15 million of its citizens had
been banned from taking flights over the past
four years for social misdeeds. The ban is being
pointed to as a step toward blacklisting in the
SCS. "We have signed a memorandum
[with over] 44
government departments in order to limit
'discredited' people on multiple levels," says
Meng Xiang, head of the executive department of
the Supreme Court. Another 1.65 million blacklisted people cannot take trains.
Where these systems really descend into
nightmarish territory is that the trust
algorithms used are unfairly reductive. They
don't take into account context. For instance,
one person might miss paying a bill or a fine
because they were in hospital; another may simply
be a freeloader. And therein lies the challenge
facing all of us in the digital world, and not
just the Chinese. If life-determining algorithms
are here to stay, we need to figure out how they
can embrace the nuances, inconsistencies and
contradictions inherent in human beings and how they can reflect real life.
Kevin Hong
You could see China's so-called trust plan as
Orwell's 1984 meets Pavlov's dogs. Act like a
good citizen, be rewarded and be made to think
you're having fun. It's worth remembering,
however, that personal scoring systems have been
present in the west for decades.
More than 70 years ago, two men called Bill Fair
and Earl Isaac invented credit scores. Today,
companies use FICO scores to determine many
financial decisions, including the interest rate
on our mortgage or whether we should be given a loan.
For the majority of Chinese people, they have
never had credit scores and so they can't get
credit. "Many people don't own houses, cars or
credit cards in China, so that kind of
information isn't available to measure," explains
Wen Quan, an influential blogger who writes about
technology and finance. "The central bank has the
financial data from 800 million people, but only
320 million have a traditional credit history."
According to the Chinese Ministry of Commerce,
the annual economic loss caused by lack of credit
information is more than 600 billion yuan (£68bn).
China's lack of a national credit system is why
the government is adamant that Citizen Scores are
long overdue and badly needed to fix what they
refer to as a "trust deficit". In a poorly
regulated market, the sale of counterfeit and
substandard products is a massive problem.
According to the Organization for Economic
Co-operation and Development (OECD), 63 per cent
of all fake goods, from watches to handbags to
baby food, originate from China. "The level of
micro corruption is enormous," Creemers says. "So
if this particular scheme results in more
effective oversight and accountability, it will likely be warmly welcomed."
The government also argues that the system is a
way to bring in those people left out of
traditional credit systems, such as students and
low-income households. Professor Wang Shuqin from
the Office of Philosophy and Social Science at
Capital Normal University in China recently won
the bid to help the government develop the system
that she refers to as "China's Social Faithful
System". Without such a mechanism, doing business
in China is risky, she stresses, as about half of
the signed contracts are not kept. "Given the
speed of the digital economy it's crucial that
people can quickly verify each other's credit
worthiness," she says. "The behaviour of the
majority is determined by their world of
thoughts. A person who believes in socialist core
values is behaving more decently." She regards
the "moral standards" the system assesses, as
well as financial data, as a bonus.
Indeed, the State Council's aim is to raise the
"honest mentality and credit levels of the entire
society" in order to improve "the overall
competitiveness of the country". Is it possible
that the SCS is in fact a more desirably
transparent approach to surveillance in a country
that has a long history of watching its citizens?
"As a Chinese person, knowing that everything I
do online is being tracked, would I rather be
aware of the details of what is being monitored
and use this information to teach myself how to
abide by the rules?" says Rasul Majid, a Chinese
blogger based in Shanghai who writes about
behavioural design and gaming psychology. "Or
would I rather live in ignorance and
hope/wish/dream that personal privacy still
exists and that our ruling bodies respect us
enough not to take advantage?" Put simply, Majid
thinks the system gives him a tiny bit more control over his data.
When I tell westerners about the Social Credit
System in China, their responses are fervent and
visceral. Yet we already rate restaurants,
movies, books and even doctors. Facebook,
meanwhile, is now capable of identifying you in
pictures without seeing your face; it only needs
your clothes, hair and body type to tag you in an
image with 83 per cent accuracy.
In 2015, the OECD published a study revealing
that in the US there are at least 24.9 connected
devices per 100 inhabitants. All kinds of
companies scrutinise the "big data" emitted from
these devices to understand our lives and
desires, and to predict our actions in ways that
we couldn't even predict ourselves.
Governments around the world are already in the
business of monitoring and rating. In the US, the
National Security Agency (NSA) is not the only
official digital eye following the movements of
its citizens. In 2015, the US Transportation
Security Administration proposed the idea of
expanding the PreCheck background checks to
include social-media records, location data and
purchase history. The idea was scrapped after
heavy criticism, but that doesn't mean it's dead.
We already live in a world of predictive
algorithms that determine if we are a threat, a
risk, a good citizen and even if we are
trustworthy. We're getting closer to the Chinese
system - the expansion of credit scoring into
life scoring - even if we don't know we are.
So are we heading for a future where we will all
be branded online and data-mined? It's certainly
trending that way. Barring some kind of mass
citizen revolt to wrench back privacy, we are
entering an age where an individual's actions
will be judged by standards they can't control
and where that judgement can't be erased. The
consequences are not only troubling; they're
permanent. Forget the right to delete or to be
forgotten, to be young and foolish.
While it might be too late to stop this new era,
we do have choices and rights we can exert now.
For one thing, we need to be able rate the
raters. In his book The Inevitable, Kevin Kelly
describes a future where the watchers and the
watched will transparently track each other. "Our
central choice now is whether this surveillance
is a secret, one-way panopticon - or a mutual,
transparent kind of 'coveillance' that involves
watching the watchers," he writes.
Our trust should start with individuals within
government (or whoever is controlling the
system). We need trustworthy mechanisms to make
sure ratings and data are used responsibly and
with our permission. To trust the system, we need
to reduce the unknowns. That means taking steps
to reduce the opacity of the algorithms. The
argument against mandatory disclosures is that if
you know what happens under the hood, the system
could become rigged or hacked. But if humans are
being reduced to a rating that could
significantly impact their lives, there must be
transparency in how the scoring works.
In China, certain citizens, such as government
officials, will likely be deemed above the
system. What will be the public reaction when
their unfavourable actions don't affect their
score? We could see a Panama Papers 3.0 for reputation fraud.
It is still too early to know how a culture of
constant monitoring plus rating will turn out.
What will happen when these systems, charting the
social, moral and financial history of an entire
population, come into full force? How much
further will privacy and freedom of speech (long
under siege in China) be eroded? Who will decide
which way the system goes? These are questions we
all need to consider, and soon. Today China,
tomorrow a place near you. The real questions
about the future of trust are not technological or economic; they are ethical.
If we are not vigilant, distributed trust could
become networked shame. Life will become an
endless popularity contest, with us all vying for
the highest rating that only a few can attain.
This is an extract from
<http://www.wired.co.uk/article/https://www.amazon.co.uk/Who-Can-You-Trust-Technology/dp/024129617X/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=&sr=>Who
Can You Trust? How Technology Brought Us Together
and Why It Might Drive Us Apart (Penguin
Portfolio) by Rachel Botsman, published on
October 4. Since this piece was written, The
People's Bank of China delayed the licences to
the eight companies conducting social credit
pilots. The government's plans to launch the
Social Credit System in 2020 remain unchanged
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